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Where can I add more info about my Outlet Shop?

Go to the Outlet Shops section.

Here click on the lower top navigation on My Store Account and below on My Outlets.

Then you will see your outlets, and here click next to your outlet on Dashboard.

Now you will see on the left navigation many tools to edit your shop and to add more info.

Click on Overview and see a text box. You can add your text and pictures etc for further info about your shop.